„Sylvia Haghjoo created Hug-You directly after her stay in New York City in December 2010.


Before she started her blog she was also working in fashion at the german famous retailer Unger where she was able to improve her affinity and passion, her skills and knowledge regarding to the fashion industry. Since then Sylvia is working independent as an established international fashion and lifestyle blogger in the blogosphere.


Sylvia boasts a lot of collaborations, she has been a model and testimonial for several luxury brands such as Kérastase Paris and Patrizia Pepe. She collaborated with Christian Dior, Net-A-Porter, Mercedes Benz, Louis Vuitton, Chanel, Dior, Shopbop, Farfetch, Cartier, Georg Jensen, Shangri-La, Aman, Fairmont, Ritz Carlton, Maserati, Montblanc, Range Rover, Rimowa, Emirates, Westwing just to name a few.She has close partnerships with the hotel industry based on her travel category.


In addition to her full-time job Sylvia studied Fashion and Design Management at the AMD Hamburg.
Sylvia was always interested and very passionate about art, fashion, photography and travels with Hug-You she created her own platform where she is not only able to share her outfits but also her talent for photography and all the beautiful things that she has been able to experience for her readership.


Hug-You is exactly pronounced like her last name Haghjoo.“